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Static Business Website or Landing Page

A focused custom website, built without a CMS.

I design, build, test, and launch a custom static Next.js website around a clear business, professional, campaign, event, or service goal.

This service is best suited to one or a small number of pages whose content changes infrequently and can be maintained through occasional code updates.

Good fit

For a clear online presence that does not need day-to-day content editing.

The service is intended for businesses, independent professionals, campaigns, events, and focused offers that need a polished custom website without an editing dashboard or frequent publishing.

Small businesses and independent professionals

For presenting a business, professional profile, service, location, or clear way to make contact through one focused website or a small set of pages.

Campaigns, events, and focused offers

For a dedicated landing page built around one audience and action, such as explaining an offer, collecting an enquiry, supporting a launch, or presenting an event.

Replacing a limited existing website

For replacing an outdated or generic online presence when the new content can remain intentionally stable and future changes can be handled occasionally through code.

Particularly suitable when

The public website matters more than an administration layer.

  • The purpose, audience, and primary action are clearly defined
  • The website needs one or a small number of pages
  • The content changes rarely
  • No internal editing or publishing workflow is required
  • The available budget is better invested in the public website than in CMS functionality that would rarely be used
  • The main interaction is informational or enquiry-based

If several people need to publish regularly, manage structured collections, or update content independently, the headless WordPress website service is likely the better fit.

Complete focused delivery

Everything needed for a polished static website, without an unnecessary administration layer.

A smaller scope does not mean using an off-the-shelf template or skipping the engineering, testing, and delivery work required for a dependable result.

01

Structure, content, and direction

The project starts with a structured questionnaire covering the goal, audience, available content, brand materials, desired action, and relevant constraints.

  • Focused page and information architecture
  • Relevant keyword and search-intent research
  • Initial page copy based on supplied information
  • Practical UX/UI developed alongside implementation
  • Adaptation of existing brand materials or visual direction
02

Custom static frontend

The website is designed and implemented as a custom static Next.js frontend built around the agreed content and purpose.

  • One landing page or a focused set of business pages
  • Custom responsive layouts and reusable components
  • Semantic and accessibility-conscious HTML
  • Performance-conscious images, fonts, and assets
  • Clear navigation and calls to action
03

Forms and focused integrations

Lightweight third-party functionality can be included when it supports the page goal and remains proportionate to the project.

  • Contact or enquiry forms
  • Anti-spam protection
  • Maps and booking links
  • Analytics and cookie-consent tooling
  • Other agreed lightweight integrations
04

Search and launch foundations

The project includes the technical and on-page foundations required for a complete production launch, not ongoing marketing management.

  • Titles, descriptions, and canonical URLs
  • Open Graph and social-sharing metadata
  • Relevant structured data
  • Sitemap, crawler, and llms.txt configuration where appropriate
  • Favicon, error page, and production details
05

Quality, infrastructure, and launch

The website is tested and delivered through client-owned infrastructure with an automated release workflow.

  • Client-owned repository, domain, and hosting account
  • Automated build and deployment configuration
  • Manual responsive, browser, form, and link QA
  • Focused automated checks where useful
  • Production launch and 90-day stabilization

Client approval: I can structure and draft the initial content from the information supplied. The client approves business claims, prices, qualifications, legal statements, and regulated or industry-specific information before publication.

Architecture

Source-controlled content. Tested build. Static delivery.

Content and presentation are implemented together in the Next.js project, keeping the system focused when an editing interface or frequent publishing workflow is unnecessary.

  1. 01

    Agree the content and design

    We review the page structure, initial copy, visual direction, calls to action, and required integrations before implementing the approved content.

  2. 02

    Build the custom frontend

    Next.js generates the agreed pages from source containing only the layouts, styles, components, and behavior required for the website.

  3. 03

    Validate the release

    Changes pass through the configured build and delivery process, including the agreed content, browser, form, metadata, and release checks.

  4. 04

    Deploy to static hosting

    The generated website is served without a public CMS, database, PHP runtime, theme, or plugin stack producing every page request.

  5. 05

    Make occasional updates through code

    Future content, design, or functionality changes are implemented in the source and published through a new tested deployment.

The intentional trade-off

The client receives a custom website with fewer operational layers to host, update, and administer. There is no editing dashboard, so future changes require a code update and tested deployment.

During the included 90-day stabilization period, defects and minor adjustments within the original scope are covered. New content, design, functionality, and changes requested later are assessed and priced separately.

Delivery process

A focused path from project context to a live static website.

  1. 01

    Project questionnaire

    You provide the business or offer, audience, desired action, available content, brand materials, and timeframe.

  2. 02

    Scope and direction

    We define the pages, content responsibilities, integrations, visual direction, delivery responsibilities, and project boundaries.

  3. 03

    Proposal and agreement

    You receive the deliverables, price, and estimated timeline. Work begins after the proposal and project terms are accepted.

  4. 04

    Content, structure, and design

    I prepare the information architecture, relevant keyword research, initial copy, and practical UX/UI around the implemented experience.

  5. 05

    Static frontend development

    I build the responsive Next.js website, agreed form and integrations, metadata, production configuration, and delivery workflow.

  6. 06

    Testing and client review

    The website goes through the agreed manual and automated checks, followed by your review and in-scope adjustments.

  7. 07

    Launch and stabilization

    I validate the production release on the client-owned domain and hosting account, followed by 90 days of stabilization.

After launch

Your website and accounts remain under your control.

The project is delivered through client-owned accounts rather than being locked inside a proprietary platform or developer-controlled account.

Domain, hosting, and setup

The domain, hosting, repository, and required services are created in or transferred to your control. Suitable projects may use a free static-hosting tier.

If needed, a guided setup call of up to one hour can be used to register the domain, create accounts in your name, and grant the access required for configuration.

Project source and reuse rights

The delivered source stays in your repository and may be used, hosted, modified, maintained, or transferred by you. General methods, patterns, pre-existing tools, and non-client-specific components remain reusable in other work.

90-day stabilization

The included period covers defects, operational issues in the delivered website and workflow, minor adjustments within the original scope, and operational guidance.

It does not include new pages, campaigns, integrations, substantial additions, redesign, or new functionality.

Future changes

After stabilization, occasional changes can be assessed and quoted separately. You can request them from me or work with another developer who has access to your repository and accounts.

No continuing service is required to retain control of the website.

Scope boundaries

A focused scope keeps the static website efficient.

The service is designed for one landing page or a focused set of presentation and enquiry-oriented pages with intentionally stable content.

Content management

No CMS, dashboard, user roles, editorial workflow, or self-service publishing is included. Blogs, frequently changing catalogs, structured collections, and regular publishing are better suited to the headless WordPress service.

Functionality

The service does not target accounts, dashboards, memberships, SaaS functionality, complex e-commerce, sensitive transactions, or authenticated workflows. Focused links, maps, analytics, and enquiry forms may be included.

SEO and marketing

Launch foundations can include initial copy, keyword research, on-page SEO, metadata, structured data, and sitemap configuration. Ongoing SEO, analytics monitoring, A/B testing, advertising, backlinks, social media, and content production are not included.

Branding and visual materials

Clients normally provide their logo, brand materials, and photography. Limited launch-ready direction or AI-assisted assets may be prepared where appropriate, but do not replace professional branding, trademark review, or photography.

Accessibility, privacy, and legal

The implementation is responsive, semantic, usable, and accessibility-conscious. Formal conformance requires a defined scope. Legal text, regulatory interpretation, and confirmation of obligations remain with the client or an appropriate specialist.

Third-party services

Forms, analytics, maps, booking or payment links, fonts, and hosting remain subject to provider limits, policies, availability, and pricing. Provider migrations, recovery, legal review, and ongoing administration are not included.

Start with the goal

Tell me what the website needs to present and what visitors should do next.

Send a short written overview of the business, professional profile, campaign, event, or offer, together with the page goal and any existing website or materials.

I will review the information and reply by email if a static website appears to be the appropriate fit or if I need specific details before suggesting the next step.

Prefer email? Write directly to [email protected].

Tell me what the website should present, who it is for, the desired visitor action, the approximate number of pages, available content, and any important timeframe or constraints.

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